A broad proposal that encourages creativity from its highest point, freedom at its best. In the IV edition of Mallorca Design Day we want the starting point of the projects presented in the national interior design and fashion awards to work under the theme “post-COVID creativity”, in coherence with our seal of identity.

Creativity has been boosted in recent years due to a great humanitarian crisis that has invited us to reinvent ourselves. How is our inner world? What emerges after a crisis process? Has our artistic sensitivity increased?

Creativity is a mental process in which we can transform an idea into a tangible fact through different phases: preparation, incubation, illumination and verification.


Some creative techniques that enhance the flow of ideas are mind mapping, brainstorming or the SCAMPER method, an acronym for the words replace, combine, adapt, modify, put to other uses, eliminate or reorder.

How do you enhance creativity?